We’re brand strategists and 💨 on our way to tell you…
You don’t need pretty branding to make sales. Yep, we say this, even though we offer branding. 😉
We‘ve made tens of thousands of sales with nothing but a Google Doc sales page and some plain visuals. It’s not about the flashy design; it‘s about the substance behind it.
Good branding doesn’t guarantee sales.
What really seals the deal?
Great messaging with an irresistible offer. Aka your ability to inspire someone to take action by conveying the value + what’s in it for THEM.
Nail those, and you’re golden.
Branding does play a role though; it may be just not what you think.
Because people DO judge a company’s credibility based on its design. So if you want to increase the like, know, and trust factor FASTER, good branding is what allows you to do that.
Your takeaway?
Focus on crafting killer messaging that resonates with your audience and an irresistible offer that they can‘t resist… THEN add branding, and then you’re unstoppable, baby!
This is why we include messaging and offer refinement in ALL our brand development packages.
Because if these two things don’t exist, you’re just throwing money down the drain when investing in branding.
And like you, we care about your wallet too. And we have receipts and proof to back it up.
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